Primally Pure

Primally Pure is a California-based skincare brand dedicated to creating non-toxic, effective products from nature’s most nourishing ingredients. Founded by Bethany McDaniel, the company originated from her family’s regenerative farm, Primal Pastures, emphasizing a “soil-to-skin” philosophy. This approach ensures that their ingredients—such as grass-fed tallow, organic plant oils, and wildcrafted botanicals—are sustainably sourced and free from synthetic additives.

Their product line includes facial oils, serums, masks, deodorants, and body butters, all formulated to promote skin health without compromising on purity. Notably, their Everything Balm and Almond + Vanilla Body Butter have been praised for their deep hydration and skin-rejuvenating properties . With over 40,000 five-star reviews, customers attest to the brand’s commitment to quality and transparency.

Primally Pure also operates a regenerative farm and a holistic spa, furthering their mission to connect individuals with natural wellness practices. Their packaging reflects their eco-conscious values, utilizing recyclable and compostable materials.