Waterrower

Established in 1988 by John Duke, an engineer and former U.S. National Team rower, WaterRower Inc. introduced innovative rowing machines featuring a unique WaterFlywheel technology. This design employs a water-filled tank to provide resistance, closely replicating the dynamics of actual rowing. 

The company's commitment to quality craftsmanship is evident in their use of sustainable hardwoods, such as oak, cherry, and walnut, resulting in equipment that is both functional and visually appealing. This approach ensures that the machines complement various interior settings, making them suitable for home use and fitness facilities

Over the years, WaterRower expanded its global presence. In 1991, WaterRower (UK) Ltd was formed to market and distribute the machines throughout Europe. By 1997, production consolidated in Warren, Rhode Island, USA, where it continues today. 

In 2007, the company introduced the NOHRD brand, offering a range of fitness equipment that aligns with WaterRower's standards of design and sustainability. 

WaterRower's machines are celebrated for their smooth operation and the tranquil sound of water during use, providing an immersive rowing experience. The equipment is designed for easy storage, with the ability to stand upright when not in use, optimizing space efficiency. 

By combining engineering excellence with aesthetic design, WaterRower continues to deliver high-quality rowing machines that cater to fitness enthusiasts and professionals worldwide.