WHOOP

WHOOP is focused on optimizing human performance through innovative wearable technology. Founded by Will Ahmed, WHOOP aims to help individuals understand their bodies better and achieve their full potential. The technology continuously monitors metrics like heart rate and heart rate variability, sleep duration and quality, respiratory rate, blood oxygen, and other health parameters, providing valuable insights into strain, stress, and recovery with far-reaching implications for your health and longevity.

Therefore WHOOP offers different types of wristbands but also boxershorts, tangas, bras and other accessories that contain their tracking technology. The company's passion for understanding human physiology drives them to develop sensors that capture the intricacies of the human body, enabling users to improve their physical, mental, and emotional well-being. Their core values emphasize research, development, privacy, and a commitment to taking action to drive progress.