Liquid I.V.
Founded in 2012 by Brandin Cohen, Liquid I.V. is a health-science nutrition and wellness company based in El Segundo, California. The company specializes in electrolyte drink mixes that employ Cellular Transport Technology (CTT®) to facilitate the swift absorption of water and essential nutrients into the bloodstream, aiding in faster hydration and improved well-being.
Liquid I.V.'s product range includes Hydration Multiplier, Energy Multiplier, and Sleep Multiplier, all formulated with non-GMO, vegan, gluten-free, soy-free, and dairy-free ingredients. These products are designed to support various aspects of health, from hydration to energy enhancement and sleep support.
In 2020, Unilever acquired Liquid I.V., integrating the brand into its portfolio of purpose-driven companies. Despite the acquisition, Liquid I.V. continues to operate from its California headquarters, maintaining its commitment to health and wellness innovation.
Demonstrating a strong commitment to social responsibility, Liquid I.V. has donated over 14 million servings globally as part of its mission to combat dehydration and improve health outcomes worldwide.
Liquid I.V.'s products are available online and in more than 30,000 retail locations across the United States, including major retailers such as Costco, Target, Whole Foods Market, Amazon, CVS, Walgreens, and Albertsons.
By combining innovative hydration solutions with a dedication to global health, Liquid I.V. continues to make a significant impact in the wellness industry.
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Founders
Brandin Cohen
Founded
2012
Category
Goals
Website
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